The Murphy Blog
In This Episode In this episode of Key Takeaways, Chuck Murphy and Maggie Bright sit down with Rakesh Patel, Senior Manager of...
Insight Tracking Programs Must Be Nurtured Brand tracking programs are the backbone of decision-making. However, without...
Bridging the Gap Between Vision and Understanding. I remember the first time I heard, “It’s great, but consumers don’t get it.”...
In the dynamic landscape of qualitative research, choosing the right methodology is critical for capturing valuable insights....
In This Episode In this episode of Key Takeaways, hosts Maggie Bright and Chuck Murphy sit down with innovation expert Stephen...
The role of research professionals is evolving. No longer just responsible for gathering consumer insights, they now play a...
In Q2 2024, Murphy Research was invited to join the Michigan State Masters in Marketing Research and Analytics (MSMRA) Advisory...
The Near-Term Impact of AI on Market Research Would we even be researchers if we weren't thinking deeply about how AI is going...
Los Angeles, CA - Murphy Research is thrilled to welcome David Pearson to our team as General Manager. David is a leader in the...
Key Takeaways Podcast
In This Episode In this episode of Key Takeaways, Chuck Murphy and Maggie Bright sit down with Rakesh Patel, Senior Manager of...
In This Episode In this episode of Key Takeaways, hosts Maggie Bright and Chuck Murphy sit down with innovation expert Stephen...
In This Episode: Chuck Murphy and Sarah Marion take a deep dive into the fitness habits, struggles, and differences of Gen X....
In This Episode: In this episode, Chuck Murphy and Maggie Bright explore the evolving landscape of qualitative research,...
In This Episode: Maggie and Chuck talk about the very nuanced approach to segmentation. How to choose the right size and fit it...