Which Presentation Tool Is Right For You?

Which Presentation Tool Is Right For You?

In Market Research reporting, there are a myriad of options when it comes to presenting your results. It might be your tendency to stick to one program, but you may want to consider other options depending on what aspects of the presentation are most important to your audience. We're going to review the three most common programs used in research reporting: Microsoft Powerpoint, Apple's Keynote, and Prezi

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6 Best Practices for Desigining a Mobile Friendly Survey

6 Best Practices for Desigining a Mobile Friendly Survey

Designing an impactful mobile friendly survey is quite challenging. Unfortunately, many market researchers take surveys designed for a desktop and let an automated system format them for mobile. This leads to a terrible experience for mobile respondents, who now make up a sizeable portion of most quantitative online surveys.

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5 Impactful Infographic Tips

5 Impactful Infographic Tips

As marketing and market research continue to move at a faster pace it is getting more and more difficult to hold our stakeholder's attention. There is no doubt that a beautiful and well-designed infographic can do a masterful job of communicating to a wide audience and making sure that the results of your study have an outsized impact on the organization

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