by Maggie Bright | Feb 14, 2023 | Podcast
In This Episode: Maggie and Chuck talk about knowing your category within your market, and how that can have a great impact on how you do business. Key Takeaways: How to know your category Companies that know their category well and the advantages they have The...
by Maggie Bright | Nov 8, 2022 | Podcast
In This Episode: Maggie and Chuck talk about the very nuanced approach to segmentation. How to choose the right size and fit it properly with the project and client you are working with. Key Takeaways: What is the right number of segmentation for your project?...
by Maggie Bright | Oct 25, 2022 | Podcast
In This Episode: After wrapping up our Q3 data from our health and fitness tracker we discuss how we’re seeing inflation impact spending and whether or not our health and fitness is becoming more or less important. Key Takeaways: How has inflation impacted spending...
by Maggie Bright | Oct 11, 2022 | Highlight, Podcast
In This Episode: In this episode we talk to Olga Sajkowski, who is part of Research & Insights / Global Esports at Riot Games. We learn about her career path from vendor side to client side, and the pros and cons that come with both. Key Takeaways: What it’s...
by Maggie Bright | Sep 27, 2022 | Podcast
In This Episode: In this episode we discuss the fears and thrills around public speaking. How to overcome stage fright, tips for a successful presentation, and why if you want to advance in your career, getting a grasp on public speaking is good for you! Key...
