“...They continue to impress me with their ability to bring innovative approaches to the table and to execute great research in a timely, efficient, and enjoyable manner. ”
-Robin Alex, Senior Manager, Global Insights, The Hershey Company
“...Chuck consistently comes up with creative solutions to help us accomplish our objectives. ”
-Allise Garrison, Marketing Research Manager, Assurant
“...Murphy Research helps us ask better questions, and as a result, helps us improve the actionability of the data insights we get back. … With their input, we can react quickly and decisively. ”
-Johanna Stein, Manager, Consumer Insights, Mattel
“...I have worked with other research agencies in the past that get the work done, but are not even close to the playing field on which the Murphy team operate ”
-Megan Melvin, Loyalty Marketing Manager, eBay
“...They quickly get up to speed on the critical business questions, and will challenge the approach to ensure it’s ideal even with a significant time crunch.”
-Rachel Pyrdol, Market Research, Facebook
We work with a broad array of clients on issues that pertain to every stage of the business cycle. We specialize in mission-critical strategic projects that span multiple methodologies and require cross-functional expertise.
Murphy Research is very proud to announce that we were recently named for the second year in a row, one of the Best Places to Work in LA by the Los Angeles Business Journal and Best Companies Group.
Last week I attended the OmniShopper conference held at the Radisson Blu in Chicago, Il. This annual event promised to inspire, engage and transform brands into the future of retailing. After attending two of the three days, a multitude of sessions, keynote speakers and networking opportunities, here are my key takeways. – What has changedView Article >
Maggie and I had the pleasure of attending the IIeX conference in Atlanta last month. As usual IIeX was packed with innovative researchers looking to socialize and stay abreast of the latest industry trends. Maggie and I had a cup of (iced) coffee on the way out the door and made a list of ourView Article >
For the second consecutive year, Murphy Research is very proud to announce that we have been named one of the Best Places to Work in LA for 2016 by the Los Angeles Business Journal. We are so proud of the many talented members of our team who have made it their mission to create aView Article >
The Los Angeles chapter of the American Marketing Association recently hosted a “Marketing to Millennials” conference held at General Assembly in downtown Santa Monica. The panel featured a wide range of experts chatting about the most buzzed about demographic – Millennials, and how brands can market to them. Panelists included Andrew Freston, Category Director at Vice;View Article >
As the term geolocational starts to become more widespread in the marketing universe, this blog post is focusing on a few key takeaways centered on what geolocational targeting is, how to leverage it at the shopper’s point of decide and what the metrics mean for your brands. The past was a test ground for today’sView Article >
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About Murphy Research
Murphy Research is a custom market research firm based in Los Angeles, California. We were formed in 2008 with the simple premise that groundbreaking research lies at the intersection of science and creativity. The foundation of a successful project is the proper application of research methodologies and analytic tools, flawless execution, and outstanding communication. A truly groundbreaking study, however, evolves from the creative implementation of traditional and cutting edge methodologies complimented by rigorous scientific analysis and visionary interpretation. It is this consistent implementation of creatively inspired science that separates us from the competition.
We approach each project with a simple formula and a single goal: to provide our client with the best possible research to guide strategic business decisions. Each project is creatively designed to efficiently deliver the end results, and we donâ€™t stop there. We learn your business, earn your trust, and provide you with research that is understandable, impactful, and actionable.
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